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Robinsons at Wimbledon
Robinsons Summer Serve
Unit Creative Design
Robinsons have over 80 years of partnerships with Wimbledon, one of the oldest brand partnerships in British sport! Imaginize had the pleasure of assisting iD in creating an elegant serving area for Robinsons at the 2019 Wimbledon Championships for the launch of Robinsons brand new summer edition cordial.
3D Concept Design
Graphic Design
Print Artwork
Agency:
iD Experiential
The Brief
To bring the taste of summer to Wimbledon!
Working alongside experiential agency iD, we were tasked to design an eye-catching and elegant solution for serving and promoting Robinsons new summer edition cordial (Strawberry, Cucumber & Mint). With strict brand guidelines and spacial parameters from both Robinsons and Wimbledon, our team generated and developed a fully scaled 3D rendered environment. Key featured included replica Tennis nets as queue dividers, realistic strawberry foliage and bespoke call-to-action artwork.
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